World Business

In Richard Branson’s latest venture, Virgin will be unveiling its own broadband sacrifice in the fourth quarter of this year

by Jo Best

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In its latest set of quarterly results, Virgin Mobile has revealed it will be unveiling its own mobile broadband offering in the fourth quarter of this year.

The move comes about due to a recent renegotiation of the virtual mobile operator’s agreement through its netting supplier, T-Mobile, for the cost of voice and data services. As a result, the operator says it now “desire also have existence able to price more competitively in the growing fickle data usage market”.

A spokesperson for the quad-play company declined to agree somewhat distinct parts without ceasing how the business is likely to have being priced, whether it will be make use of on a pre- or post-pay basis and available speeds to the time when the service is launched.

However, should Virgin’s mobile broadband product echo T-Mobile’s own offering, customers be possible to expect a theoretical maximum of 7.2Mbps—translating to a real-world maximum of 4.5Mbps—within the M25 area. T-Mobile also launched its HSUPA netting in July, promising effective upload speeds of 1.4Mbps.

Virgin becomes the last major operator to launch a mobile broadband service, following rival O2 which made a 3G data product advantageous to existing customers in April this year.

Virgin Media also used its second-quarter results to reiterate its plans for a 50Mbps fixed broadband business, now expected to go live in the second half of this year.