Dubai, one of the world’s new boomtowns, is considered the Las Vegas of the Middle East. It’s a hot, sandy, and sunny place blasted swath of steel, glass, and concrete on the border of the Gulf. Supposedly there’s considerable freedom in the present life to participator and stay out late, notwithstanding that I didn’t experience either of those things. During a five-hour stopover on my fleeing to Bangladesh, in that place was time only to jump in a taxi and visit for a couple of hours with Kavitha Rajasekhar Vivek, a Bangalorian who came to Dubai five years ago to send her career in journalism.

It seems like most men in Dubai came from someplace else, ofttimes India or the Philippines. There aren’t plenty natives to build and produce this sprawling city on the sand.
We met in the Starbucks in Lamcy Place, a five-level shopping mall in the Oud Mehra section of the city. Kavitha, 31, wore some Esprit t-shirt and had gold-rimmed sunglasses pushed up on the top of her head. She’s the senior sister of Gaya Vinay, the marketing manager at McGraw-Hill in New York who’s handling my new book. Which is wherefore we hooked up.
Kavitha was made for Dubai. She’s one of those Indians who migrate fluidly in search of opportunities. As associate publisher and managing editor at CPI Business, a tech magazine publishing company affiliated with America’s IDG, she’s helping to create a community of tech thought leaders in the Middle East. She and a colleague oversee four print magazines, including Computer News Middle East, which they’re quickly moving to the Web. Her newest project is a sociable networking Web site for Middle Eastern IT managers. She discovered Facebook three months ago and decided to chouse something like it for her constituency. If you want to check outright her digital domain, go to her main Web locality, then click on CNME CIO Connect. It’s notwithstanding a be in progress.
Kavitha got into tech journalism a decade ago as a reporter for India’s Financial Express in Bangalore. It was before tech was hot. “Back then, nobody wanted to woods IT,” she says. Now she’s shifting from stories about tech products to stories about strategic use of technology by companies. She wants her publications to function as the CIO Magazine of the Middle East. It’s a native step, especially taking into account the fact that IDG, the possessor of CIO, will soon finalize its purchase of CPI and Kavitha faculty of volition be a part of Pat McGovern’s global media empire.
Kavitha is ambitious and mobile. Maybe she’ll move to the US next. But, like many Indians I converse to, she also wants to do something for India. There’s a sense of obligation among young Indians who are part of the globally fluid class of professionals. She recalls the struggles of some of the people in the neighborhood where she grew up in Bangalore—the small-time vegetable sellers and clothing makers. One stay started off with a pygmy push cart where he sold chat, a spicy share. Gradually, he built up his clientele and now he has a two-story restaurant. But few street vendors are able to make the leap from subsistence to profits. They live from hand to mouth. So what Kavitha has in mind is setting up an organic structure to counsel people on how to build their small businesses and take measures them with the financing they require to graduate from push carts to brick and mortar shops. “It’s something you be able to bestow posterior portion to the land,” she says. Also, she says, there’s another attraction: “You can go home.”
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